by Paul_Rubenstein
8. October 2009 12:40
In Part 1 of this series, I introduced you to a businesswoman who was always on the go and needed to be connected to different devices throughout the day. In this post we will travel to anothe area of the world. Let's look at a user in an emerging market, examine the problems this user faces and discuss the solution that Movius has developed for this market.
The second user is a world away. A young man is leaving his small village in Uganda Africa – where there is lower cell phone adoption – to make a living for himself and his family in the big city or in the local mines. He leaves his family behind and promises to write a letter each week with an update and any address changes. His main problem is that there is no easy or efficient way for him to communicate home – or for his family to communicate with him. Virtual Subscriber Service (VSS) allows both our user – and his friends and family – to communicate to each other through a simple virtual messaging system. Also when the young man gets to the city and interviews for a job, he will be able to provide his own phone number (even before he has worked out a place to live). He can call into his virtual account – check messages, recharge the account, make outbound calls (or leave messages for his family), and even recharge his family’s account – so they can access their messages and services. The small village would have a bank of pay phones or an agent (of the carrier) would show up with a set of cell phones for this purpose. As with the Automated Presence application, Virtual Subscriber Service has other features too – each also targeted at solving the problems experienced by the user’s world view.
Stay tuned for Part 3 of this series...